Cross-cultural communication refers to the process of exchanging information, ideas, and emotions between individuals or groups from different cultural backgrounds. It involves understanding and navigating cultural differences in areas such as language, non-verbal cues, social norms, and values. Effective cross-cultural communication is essential in today's globalized world, as it fosters mutual understanding, reduces misunderstandings, and facilitates collaboration in diverse settings such as business, education, and diplomacy. Key elements include empathy, active listening, and adaptability to different communication styles.